direct marketing


ads

1. Banner/Sign
2. Bench/Shelter/Mass Transit
3. Billboard
4. Business/Trade Publication
5. Door Hanger
6. Flyer
7. Magazine
8. Mall/Airport/Station
9. Newspaper
10. Newspaper Insert
11. Point of Purchase
12. Poster
13. Trade Show Exhibit
14c. Advertising Campaign ($160)
15. Other __________

direct mail

16. Bill Insert
17. Catalog
18. Flyer
19. Brochure
20. Postcard
21c. Direct Mail Campaign ($160)
22. Other ___________

publications


annual report

23. Association
24. Corporation
25. Corporate Social Responsibility
26. Educational Institution
27. Government
28. Medical
29. Nonprofit
30. Utility
31. Other _________

brochure

32. Business to Business
33. Business to Consumer
34. Capabilities
35. Catalog
36. Company Overview
37. Consumer Awareness
38. Educational
39. Fund Raising
40. Handbook
41. Informational
42. Newspaper Supplement
43. Nonprofit
44. Pamphlet
45. Public Relations
46. Recruitment
47. Sales Promotion
48. Special Events
49. Viewbook
50. Other __________

employee publication

51. Benefits
52c. Benefits Campaign ($160)
53. Internal Communication
54. Internal Magazine
55. Internal Newsletter
56. Manual/Training
57. Special Edition
58. Other __________

magazine

59. Association
60. Consumer
61. Corporate
62. Educational Institution
63. Government
64. Industry
65. Internal
66. Nonprofit
67. Special Edition
68. Other __________

external newsletter

69. Advocacy Group
70. Association
71. Corporate
72. Educational Institution
73. Government
74. Industry
75. Nonprofit
76. Other __________

marketing / promotion / materials

77. Book
78. Calendar
79. Holiday Card
80. Guide
81. Invitation
82. Poster
83. Postcard
84. Promotional Item
85. T-Shirt
86. Specialty Item
87. Other_________

print creativity


design (print)

88. Ad
89. Annual Report
90. Annual Report Cover
91. Annual Report Interior
92. Benefits/HR Materials
93. Brochure
94. Brochure Cover
95. Business Card
96. Calendar
97. Cartoon
98. Direct Mail
99. Holiday Card
100. Illustration/Graphic Design/Infographic
101. Invitation
102. Letterhead
103. Logo
104. Magazine
105. Magazine Cover
106. Magazine Interior
107. Media Kit
108. Menu
109. Newsletter
110. Newsletter Cover
111. Newsletter Interior
112. Packaging
113. Postcard
114. Poster
115. Program Guide
116. T-Shirt
117. Other_____

photography

118. Advertising
119. Annual Report
120. Brochure
121. Calendar
122. Magazine 123. People/Portrait
124. Product
125. Other __________

writing

126. Ad Copy
127. Advertorial
128. Annual Report/CSR
129. Brand Journalism
130. Brochure
131. Column
132. Communication Plan
133. Editorial
134. Feature Article
135. Magazine
136. Marketing Material
137. News Article
138. Newsletter
139. News Release
140. Technical
141. Speech
142. White Paper
143. Other __________


marketing / promotion campaign

Entry Fee for Categories 144-153 is ($160)

144c. Benefits/HR Materials ($160)
145c. Branding ($160)
146c. Branding Refresh ($160)
147c. Digital Marketing ($160)
148c. Integrated Marketing ($160)
149c. Product Launch( $160)
150c. Promotion/Marketing Materials ($160)
151c. Self Promotion ($160)
152c. Special Event ($160)
153c. Other __________($160)

COMMUNICATIONS / PUBLIC RELATIONS

If explanation needed, attach one page summary of objectives, challenges, solutions.
Entry Fee for Categories 154-162 is $160

154c. Communication Plan ($160)
155c. Communication Program ($160)
156c. Corporate Social Responsibility ($160)
157c. Crisis Communication Plan or Response ($160)
158c. Public Relations Program ($160)
159c. Research/Study ($160)
160c. Social Media Campaign ($160)
161c. Special Event ($160)
162c. Other __________ ($160)

media kit

Entry Fee for Categories 163-166 is $160

163c. Marketing/Promotion ($160)
164c. Product/Service Launch ($160)
165c. Special Event ($160)
166c. Other __________ ($160)

media relations / publicity

167. Online Placement
168. Magazine Placement
169. Newspaper Placement
170. Radio Placement
171. Television Placement
172c. Publicity Campaign ($160)
173c. Media Response ($160)
174. Other _________


website

175. Business to Business
176. Business to Consumer
177. Redesign (upload old site as document)
178. Association
179. Benefits
180. Corporation
181. Educational Institution
182. Entertainment
183. Event
184. Financial Services
185. Government
186. Informational
187. Legal
188. Manufacturer
189. Marketing, PR, Advertising Agency
190. Medical
191. Municipality
192. Nonprofit
193. Professional Service
194. Small Business
195. Tourism
196. Other_____

mobile app / web

197c. App for Business ($160)
198c. App for Entertainment ($160)
199c. App for Information ($160)
200c. App for Training/Learning ($160)
201c. App for Product ($160)
202c. App for Service ($160)
203. Mobile Website Company
204. Mobile Website Product
205. Mobile Website Service
206. Mobile Website Event
207. Mobile Website Information
208. Mobile/other

social media

209. Blog Overall
210. Blog Writing
211c. Social Engagement ($160)
212. Social Branding
213. Social Content
214. Social Video
215. Facebook Site
216. Facebook Engagement
217. LinkedIn Site
218. Twitter Site
219. Twitter Engagement
220. Instagram Site
221. Instagram Engagement
222. Tumblr Engagement
223. Snapchat Filter
224c. Social Media Campaign ($160)
225c. Viral Marketing Campaign ($160)
226. YouTube Video
227. Other_____

website element

228. Home Page
229. Landing Page
230. Intranet
231. Podcast
232. Portal
233. Microsite Event
234. Microsite Information
235. Microsite Product
236. Microsite Service
237. Benefits Module
238. Training Module
239c. Games, Contests ($160)
240. Infographic
241. Streaming Video
242. Webcast
243. Webmercial
244. Web Display Ad (Pop-Ups, Banners etc.)
245c. Web Advertising Campaign ($160)
246. Other_____

web video

247. Educational
248. Event
249. Image
250. Informational
251. Marketing
252. Medical
253. Overview
254. Self Promotion
255. Training
256. YouTube Video
257. Other_____

e-communication

58. E-Book (iBook)
259. E-Annual Report
260. E-Blast
261. E-Brochure
262. E-Magazine
263c. E-Mail Campaign ($160)
264. E-Newsletter
265. Other _____

web creativity


design (web)

266. Blog
267. E-Communication
268c. Mobile App ($160
269. Mobile Website
270. Social Media Site
271. Website
272. Website Redesign (upload old site as document)
273. Website Home Page
274. Website Interior
275c. Web Multi-Media Games, Contests ($160)
276. Web Animation
277. Web Graphics
278. Web Interactive Capabilities
279. Other __________

writing

280. Blog
281. Web Content
282. E-Communication
283. Other_____


television (broadcast & cable)

284. Program
285. Promotion
286. PSA
287c. PSA Campaign ($160)
288. Single Spot
289c. Campaign ($160)
290. Other _________

video / film

291. Corporate Image
292. Educational Institution
293. Fund Raiser
294. Government
295. Informational
296. Internal Communication
297. Marketing Product or Service
298. Medical
299. Meeting Open/Close
300. Nonprofit
301. Powerpoint Presentation
302. Recruitment
303. Special Event
304. Training
305. Video Script
306. Other _____

digital video creation

307. Animation
308. Motion Graphic Video
309. White Board Video
310. Virtual Tour

radio

311. Original Music
312. Podcast
313. Radio Program
314. Radio Promotion
315. Sports
316. PSA
317c. PSA Campaign ($160)
318. Single Spot
319c. Campaign ($160)
320. Other ________________

new category


My project doesn’t fit any of the categories. ($160)

321c. Other _____ ($160)

pro bono


AMCP recognizes the talents and generosity of the creative community by not charging for work produced pro bono for outside nonprofits. Multiple pieces such as a brochure, website, video, etc. for the same client count as one entry. You can have up to three pro bono clients. You will be judged on creativity and the extent of your effort. If you want to submit pro bono work only, you must pay the regular entry free.

322. Pro Bono