AgendaNYC One of the biggest conundrum’s for ad and marketing agencies is how to create a plan to entice employees to save for retirement. Great effort and a lot of thought have been given to this eternal problem.
Agenda of New York City was approached by Guardian Life Insurance Company to create a website exploring a employee’s different stages of life in correlation to retirement contributions. The resulting website, “My Retirement Walk”, graphically displays choices and decisions while guiding the employee along the way.
Year2016Title of EntryGuardian Life Insurance Company – My Retirement WalkClientGuardian Life Insurance CompanyLocationNew York, NYCategory185. Financial ServicesLinkmyretirementwalk.com